Prescription labels can be a major source of confusion for the 48% of Americans taking prescription medications every month. That’s why we would like to applaud the U.S. Pharmacopeial Convention (USP) for proposing new standards for all prescription labels in the U.S. The standards draw heavily from best practices in health literacy and user-centered design. Currently, [...]
January 2011
Universal Precautions: Prescription Label Changes
By Amy | January 21, 2011Doctor vs. Computer
By Amy | January 19, 2011Dr. Danille Ofri writes about her experience using electronic medical records for the New York Times. After reading her story, we couldn’t help but think how the small investments in user-centered design research would have big payoffs in healthcare quality, and would improve the experience of both patients and providers. For more on consumer health [...]
Older Generations Catching Up to the Millennials
By Amy | January 10, 2011A recent report from the Pew Internet & American Life Project offers new insight into online behaviors of each generation. The most interesting aspect of this report is not how the generations vary, but how similar behaviors are across all generations. Most Internet users, regardless of age, send and receive email, seek health information, make purchases [...]

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