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Content Strategy

Health Insurance Exchange Applications: We can do better

By Amy | May 17, 2013

  New health insurance applications are being promoted by the Obama administration as a major step in improving access to the new health exchanges created by the Affordable Care Act (ACA). And while we’re happy to see refinements to the original application, we’re left wondering if the administration could do even more. We applaud efforts [...]

Design Thinking

By Huijuan Wu | March 13, 2013

Design thinking puts an emphasis on empathy (which is why we love it so much!). When you start with empathy, you can gain insight to your user’s world. This unveils potential usability or design problems and lets you create a product with a great user experience. Design thinking is a problem-solving methodology for human-centered innovations, [...]

Googling for Health

By Stacy | January 16, 2013

Our friends at the Pew Internet and American Life Project released a new study this week pointing to the increasing role of the web in medical diagnoses. 1 in 3 American adults is an “online diagnoser” — are you? 35% of U.S. adults say that at one time or another they have gone online specifically [...]

CommunicateHealth to Host First-Ever Health Literacy Hackathon!

By Mary Ann Petti | September 14, 2012

  On October 13 and 14, the inaugural CommunicateHealth Health Literacy Hackathon will challenge participants to create a technology-driven tool to improve how people understand and use health information. It could be an app, a website, an interactive online tool, a media campaign, or something else! Inspiration and examples will be provided. Participants will have 1 [...]